
Diagnose Retention Issues - Turn Guesswork Into Results
Stop letting hidden churn limit your business. Get a tailored, actionable breakdown of your retention strengths and weaknesses in minutes.

The Retention Audit is a weighted, multi-category scorecard created exclusively for multi-site health and fitness operators. In just a few minutes, discover how your business performs across the four essential retention drivers: Member Onboarding, Engagement and Experience, Retention Systems, and Team Accountability. Unlike generic quizzes, this assessment delivers a credible, diagnostic snapshot, revealing which areas are strong, where you’re exposed, and which retention levers will create the fastest impact. Developed by Dr Paul Bedford of Retention Guru, with over 20 years’ experience and a track record of boosting retention for leading health and fitness brands, this assessment is trusted by operators who care about sustainable, scalable growth. Health and fitness operators using our methodology have cut total annual attrition by up to 25% and increased lifetime value by 5-18 months. Take the assessment now to see what’s really holding you back and get the clarity you need to drive performance across every location.
Your Scores Will Cover These Four Critical Drivers:

Member Onboarding
Evaluate how well your onboarding process sets members up for long-term success and engagement from day one.

Engagement and Experience
Discover if your clubs foster genuine connection, community, and ongoing motivation for every member.

Retention Systems
Assess the strength of your data, processes, and systems for identifying, tracking, and reducing churn across all sites.

Team Accountability
Find out if your teams have the ownership, training, and leadership discipline needed to deliver retention results at site level.
Ready to See What’s Really Holding Back Your Member Retention?
Get a tailored, data-driven assessment - free and in just a few minutes. Find out where you excel, where you’re at risk, and your biggest opportunities for growth.
Getention Guru - 20 Years of Service to the Health Club Sector
